The benefits of becoming an AlloyGator trade partner
AlloyGator gives your business a product customers already want, a fitting job that takes under an hour, and a reason for those customers to keep coming back to you.
How you make money
Labour on every fit. Fitting takes under an hour, so it’s easy to add to a service, tyre change or repair booking.
Margin on the product. Discounted trade pricing gives you a healthy margin on every set you sell.
An easy upsell. Offer it while the car is already with you. Customers understand it straight away.
Bundle it into a sale. Many dealer partners price AlloyGator into the finance package on a new vehicle, so it’s an affordable add-on for the buyer.
Find more work. With the wheels off, your technicians can spot steering and suspension issues that lead to further work.
Protect your own fleet. Many partners fit AlloyGator to their staff and courtesy cars to keep their own wheel repair bills down.
Customers who keep coming back
AlloyGator customers come back to replace a damaged profile, refresh a set or change colour, and once it’s fitted they’re likely to return to the same fitter for tyres and repairs.
Many of them find you through our website, so they’re often new customers you can win over for servicing and other work.
What you get from us
- Trade pricing and exclusive deals
- Trade credit terms, subject to status
- Priority delivery
- Full training for your team, free of charge
- Free retraining whenever you take on new technicians
- Marketing and point of sale support
- Sales support from our team
- A free listing on our Find a Fitter page, sending local customers your way
The 5 Star Fitter programme
5 Star Fitters are our top tier of partners, and a selection process applies. Customers book 5 Star Fitting through our website and we send the product straight to you, so it’s income on top of your own walk-ins, advertising and referrals. 5 Star Fitters also hold stock to handle local sales.
We appoint fitters carefully, looking at where other AlloyGator fitters are and who they serve, so every partner has a fair chance of success.
Hear it from our fitters
Robert, director at Polimax Motorsport
Ray, co-director at Wheel Power Devon
Why AlloyGator
MIRA tested, TUV approved and award winning. Approved by Toyota, Peugeot and Citroën. Fits 98% of wheels, made in Britain, available in 15 colours, and trusted by partners in more than 50 countries.
“I think AlloyGators are the best there is.”
Quentin Willson, motoring journalist and broadcaster
Frequently asked questions
No, opening a trade account is free. We just ask for a small minimum order.
Approval can take as little as 24 hours.
Yes. We welcome applications from mobile fitters as well as garages, tyre fitters, detailers and dealerships.
No. We train your team free of charge, and retrain new technicians whenever you need us to.
Ready to add AlloyGator to your business?
Fill in the short application and our trade team will be in touch.